180kmh limited Volvo models arriving this July in Mzansi

Following our most recent report of Volvo implementing its controversial speed limit on its new cars which limits the top speed of its SUVs, sedans, and wagons all in the name of road safety, Volvo Cars South Africa has confirmed the arrival date of these models on South African soil.

Every new MY21 Volvo purchased from now on with an arrival date of July 2020 will come with a limited top speed of 180km/h. Much like existing speed limiters – which are typically set to 250 km/h on high-end vehicles – the cap is electronic rather than mechanical; Volvo’s cars will continue to offer the same power and torque.

The electronic speed limiter is pre-programmed to 180kph in the new models.

Volvo’s decision to implement a speed cap proved divisive last year, when the system was first announced. On the one hand, the automaker makes a solid argument: above certain speeds, it points out, even the most advanced vehicle safety technology won’t be enough to prevent severe injuries and fatalities in the case of a crash. That applies to those both inside and outside of the car.

At the same time, critics pointed out, it could also be seen as an overstep, with Volvo acting as a “big brother” and imposing its opinions on drivers. Other potential technologies the company discussed at the time – such as geofencing and adaptive speed control, that could further lower the top speed capabilities of a car in certain locations, such as by a hospital or school – only added fuel to that fire.

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.