2020 Ford Tourneo Custom aims at active Baby Boomers

Ford has launched the 2020 Tourneo Custom people mover and it is aiming the vehicle directly at Baby Boomers who need space, versatility, and tech without the big price tag that normally comes with a bus. The vehicle can haul up to seven people and is designed to be able to change easily between small business needs, hobbies, and, heck, even grandkids. The new vehicle is now available on dealership floors.

The people mover, as Ford calls it, can be easily converted to a panel van for work and then have seats put in for time with friends and family. Ford has fitted the hauler with an all-new engine, automatic gearbox and a suite of technologies. That tech includes an all new dashboard with SYNC3, which Ford says is a segment exclusive on the Limited Automatic model.

Ford offers an available 6.5-inch floating touchscreen inside along with digital driver information in the centre cluster and available wireless phone charging. The new auto models are powered by a 2.0L diesel engine with AdBlue using a 6-speed automatic.

Assistive technologies in the mover include Emergency Brake Assist as standard. Adaptive Cruise Control is an option and slows the vehicles when traffic is detected. Ford also has available Blind Spot Detection System with Cross-Traffic Alert to detect vehicles around the mover.

A Lane Keeping System is available that vibrates the steering wheel and can apply extra steering torque to keep the vehicle centred on the road. Ford will offer Ambiente, Trend, and Limited trims. Entry and exit are easy thanks to dual sliding doors.

The vehicle is already on dealership floors with pricing from R621 500.

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#Ford #Ford South Africa #Ford Tourneo Custom

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.