2023 Ford Puma Titanium Review

In the current local auto landscape, there are essentially only two categories of vehicle types that collectively make up over 80% of new vehicle purchases: Crossover/SUVs and hatches. The Ford Puma Titanium is firmly in the former category. In this review, we assess and answer burning questions as to what the 2023 Ford Puma is and the need for it to truly exist – especially at that extortionate price point.

What is it?

Well, the Ford Puma is a subcompact crossover SUV that combines practicality with a fun driving experience. Previously offered in the 90s as a sporty coupe, the Puma has been completely revamped for the modern market. For better clarity one could say its a grown-up version of the then Fiesta. It comes in to replace both the Fiesta and EcoSport which have now been discontinued in Mzansi.

In terms of first impressions, the Ford Puma boasts a look that’s both purposeful and undeniably head-turning. It defies the sometimes boxy aesthetic of its rivals, boasting a sleek profile that incorporates a sloping roofline for a touch of sporty flair which, unfortunately, sacrifices functionality for form.

The front fascia is undeniably Ford with its prominent grille and sharp projector headlights, but there’s a hint of feline inspiration in the design. The headlights themselves have a cat-eye-like quality, adding a touch of charisma. The muscular lines along the flanks and flared arches hint at the Puma’s dynamic capabilities. The rear doesn’t disappoint either, with stylish oblong LED taillights that wrap neatly around the tailgate.

However, where the Puma truly sets itself apart is in its trim level offerings. The Titanium model features polished lines and thoughtful design that prioritize comfort and a touch of elegance. The ST-Line, on the other hand, dials up the sportiness with body-coloured cladding, more aggressive bumpers, and larger wheels. This transformation is completed with a prominent rear spoiler, ensuring everyone on the road knows you mean business.

The Puma competes with other popular compact crossovers like the Volkswagen T-Roc, Hyundai Kona, and Volkswagen Taigo. Other options include the Renault Captur, Opel Mokka, and even the Audi Q2 for those wanting a premium feel.

While the Puma’s exterior boasts a modern and sleek design, stepping inside reveals an interior that feels a touch behind the curve. The overall layout, with its physical buttons and non-premium materials, bears a resemblance to the Ford EcoSport.

It’s not necessarily unpleasant, but it fails to match the forward-thinking design of the exterior and the rest of the Ford line-up. This sense of familiarity extends to the technology on offer, which feels adequate rather than groundbreaking. Perhaps the biggest disappointment is the packaging. Its worth noting that the Puma only reached our shores a few years later than its global debut.

Elsewhere, the sloping roofline, while aesthetically pleasing on the outside, cuts into rear headroom significantly. Overall legroom is nothing to write home about either as tall passagers’ knees would rub against the front row seats. Uncomfortably so. This makes the Puma best suited for shorter passengers or occasional use in the back. On the bright side, the boot space behind the rear seats is generous, redeeming some practicality points.

Stop complaining, what is it like to drive?

Behind the wheel of the Ford Puma Titanium, the initial impression of a familiar interior fades away. The 1.0-litre EcoBoost engine is a revelation. Forget the sluggish EcoBoost experiences of years past; this little powerhouse punches well above its weight. It delivers surprising pep, reminding me of the energetic Volkswagen Polo TSI engines. Pressing the pedal unleashes a surge of confidence-inspiring power, perfect for navigating city traffic or quick highway maneuvers.

The Puma handles beautifully, with sharp reflexes and a surprisingly engaging driving experience. It feels far more connected to the road than the average crossover.

The only caveat to this praiseworthy performance is the fuel economy. My city driving resulted in an average of 8.2 liters per 100 kilometers. While not terrible, it might be a turnoff for those seeking maximum efficiency. However, for those who prioritize a peppy and enjoyable drive, the Puma Titanium is a worth considering.

Should you really consider the Ford Puma Titanium?

With a price tag of R570,400 for the Puma Titanium, it lands right in the thick of the compact crossover battleground. Compared to rivals like the VW T-Roc or Hyundai Kona, pricing is fairly competitive.

Let’s talk practicality. While the Puma’s boot space is a saving grace, rear headroom is definitely a compromise, especially for taller passengers. The interior, while comfortable enough for daily commutes, starts to feel a tad dated with its reliance on physical buttons and the Sync 3 system, which is starting to show its age. Speaking of tech, it’s a bit of a bummer that both Apple CarPlay and Android Auto aren’t wireless at this price point. It’s a small gripe, but a missed convenience nonetheless.

Overall, the Puma Titanium is a fun and funky crossover that offers a surprising amount of punch from its 1.0-litre engine. It handles well and delivers a confident driving experience. If you prioritize a pleasurable drive over cutting-edge tech and a spacious rear cabin, the Puma is definitely worth considering.

However, for those seeking the most up-to-date features and maximum passenger space, competing options might be a better fit. Ultimately, the choice boils down to your priorities. If you crave a bit of spice in your daily commute, the Puma Titanium might just surprise you.

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#Ford #Ford Puma #Ford South Africa

Posted By

Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.