Paxful shares lessons learnt from building a global bitcoin marketplace

Bitcoin is an interesting subject that many have said numerous things about, both good and bad. And for those wondering…yes it’s still very much a thing and a legit industry that when practiced properly can reap fantastic rewards. One of the pioneers behind it is Paxful who have identified interesting lessons they have learnt in the past five years from building a global bitcoin marketplace. So interesting they were we decided they’re worth sharing.

Complete with an interesting origins story, did you know that the company was started by two formerly homeless entrepreneurs? Five years on, the organization has established itself as a pioneer in the peer-to-peer finance space. Celebrating accordingly (their fifth year in operation), Paxful have reflected on key milestones since inception in 2015:

1. User safety is the top priority

Despite what some may believe, the vast majority of transactions in the Bitcoin economy are safe. Paxful believes it is time cryptocurrency took its place in the world economy; however, confidence in the industry is still shaky. To strengthen user trust that the bitcoin sector is seeking, Paxful ensures strict compliance and risk management practices making it one of the safest peer-to-peer platforms out there.

2. Crypto continues to gain ground in emerging markets

While many parts of the Western world remain fixated on speculative activity in the crypto-world, people in emerging markets such as Africa are teaching us about the real opportunities bitcoin trading provides; allowing users to be in control of their finances, without the interference of traditional financial systems.

Ray Youssef, Co-Founder and Chief Executive Officer of Paxful, adds: “Bitcoin continues to change the way people manage their finances. Our customers in Latin America, Africa and Southeast Asia are getting around the limitations of their financial systems by realizing the full potential of the Bitcoin-economy, using it for both personal finance needs and entrepreneurial ventures including paying bills, purchasing goods and services, and building businesses.”

3. Competition for talent is on

According to the professional social networking platform LinkedIn, blockchain skills top the list of most in-demand hard skills for 2020. To support the pipeline of talent in the industry, Paxful is investing in future bitcoin-economy professionals and entrepreneurs by supporting youth-focused workshops, seminars, and webinars. Paxful is also promoting education through its Peer Program, which supports crypto enthusiasts who are dedicated to expanding financial freedom and are looking to become bitcoin entrepreneurs.

4. Plenty of room for new players

The increase in Bitcoin transaction volume in Africa has largely been influenced by the emergence of various cryptocurrency exchanges and marketplaces across the continent, resulting in more income-generating opportunities.

As the world is progressively adapting to cryptocurrencies, business giants like Facebook and PayPal are gearing up to cater to the current needs by adding crypto trading functions to their services.

“We welcome seeing more players enter the space, as it raises awareness and educates the public on the crypto-economy and P2P finance. It contributes to the growth of economic opportunity and financial inclusivity for people around the world as more individuals are using bitcoin in their everyday lives,” says Youssef.

5. Partnerships are the future

Paxful has always been keen on building and expanding partnerships. To date, the company has joined forces with industry giants like OKEx, the world’s largest and most diverse cryptocurrency exchange to provide more Bitcoin payment options for users in developing regions.

“We are witnessing more industry collaborations that successfully play to each other’s strengths, adding value, increasing functionality and unlocking more trading options for customers. We are always excited to partner with businesses who share our passion and vision of economic freedom, a world where everyone has equal access to finance, no matter who they are, or where they are from,” concludes Youssef.

Paxful also partnered with various non-profit organizations to implement its #BuiltWithBitcoin initiative, that aims to support communities in emerging markets by building sustainable schools and community gardens in under-served communities, all paid for with bitcoin. With 2 schools in Africa already up and running with 1 other nearly completed, the company’s journey to a total of 100 schools around the world is just at its beginning.

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#Bitcoin #Paxful #Ray Youssef

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Thabiso Moloi

With many, many years of PR, digital & influencer marketing work under his belt, Thabiso has worked on a great number of technology, business and consumer brands. In addition, he has become obsessed with most things under the sun including music, series, sports, movies etc which he now regularly writes about. You can find him on Twitter: @Thabz_14