SA’s Kelvin vd Linde to represent Audi in virtual race

2021 would’ve marked Formula E’s sixth year of staging races in major cities around the world, and early scepticism around whether electric cars could capture race-fans’ imaginations seem finally to have been dispatched.

This year is a bit different, thanks to the pandemic, as Formula E goes virtual. Now, the championship is returning as “Formula E Accelerate” with even more taken from the real world of Formula E, it kicks off today, January 28, followed by five more events until the finale on March 25.

With that, Audi Sport ABT Schaeffler has confirmed that they’re entering Kelvin van der Linde, South African born and professional race driver from the Audi family.

The 24-year-old South African has been part of the Audi family for years and is also involved in the brand’s Formula E project. He supports the regular drivers by working in the race simulator and was also a driver at the 2020 Formula E rookie test in Marrakesh.

Each of the Formula E Accelerate races, which last for around 25 minutes, will be broadcast as part of a 90-minute TV show that also features Formula E drivers, team principals and other guests. All of the events will be shown live on the Formula E’s social media channels and streaming platforms.

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#Audi #Audi South Africa #F1 #Formula E

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.