The Z.N.E Hoodie Primekit is here

adidas Athletics has unveiled its latest innovation; the Z.N.E. Hoodie Primeknit, designed for optimum style and comfort for athletes on the move. Insights from adidas athletes reveal that they live life on the move 36 hours at a time, between one game and the next, while they are packing, taking off and in a blur of transit.

The destinations might change, but the needs stay the same – premium apparel, built for comfort and easy to pack, to help them stay focused.

For that reason, the Z.N.E. Hoodie Primeknit has been crafted in breathable Primeknit with pre-shaped sleeves which provide additional freedom of movement. The Z.N.E. Hoodie Primeknit is part of a wider adidas Athletics travel collection which also includes Primeknit pants. High-level craftsmanship is evident throughout, with quality knitting techniques and premium bonding details providing a blend of aesthetic benefits to the wearer. This allows for easy styling and self-expression, on game day or any day.

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.