WEEKENDER: Grant's Premium Select Reserve launched

Grant’s whisky recently took the wraps off their latest premium offering, the Grant’s Select Reserve at Joburg’s chic spot, James Van Der Merwe Bar.

According to a presser released earlier this week, South African whisky enthusiasts can further explore the Grant’s rich history of stories and craftsmanship, with the exciting debut of the brand’s premium blend with an unmistakable sweet yet rich and peaty flavour. Like no other in its class.

“We believe that Grant’s Select Reserve is a premium, yet accessible offering in the blended whisky category and we hope that this new variant will set a high benchmark in the South African market.“ said Lauren Kuhlmey, Grant’s SA Marketing Manager. Select Reserve features hand-picked whiskies that create a delicious multi-layered whisky with hints of fresh fruits, subtle spices and light peat smoke all enveloped in a vanilla sweetness. The finish is long lasting with a lingering smoky sweetness.

Retailing at R279.95 per 750ml bottle, Grant’s Select Reserve is produced by the award-winning independent family-owned distiller William Grant & Sons, who produce a range of cask finished and aged blended scotch whiskies which include Grant’s Family Reserve and Grant’s Cask Editions (my personal favourite).

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.