Hisense to debut new high-end smartphone, focus on ‘lifeproof’ features

In two weeks’ time, we’ll finally have the whole hands-on on Hisense’s new Infinity KO, but, in the meantime, the Chinese manufacturer sees it fit to just continuously tease us with bits and pieces of the device. While the device has been generously teased on the invitations, the brand has both official teasers as well as official announcements that build up the smartphone’s official launch online.

For this round, Hisense wants viewers to focus on the screen of the KO, particularly it’s quality. But in doing so, it also emphasizes on the ultra sleek design and life proof-ness. Hisense will be (officially) unveiling the Infinity KO on the 17th of February, so hang on tight for two more weeks.

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.