LG Q7 pricing and availability revealed

LG has finally launched the Q7 in South Africa, which claims to further blur the line behind mid-range and high-end devices.

LG spends much of today’s launch release focusing on what’s new instead of what’s under the hood. It starts off my positioning this as a solid phone for the selfie-obsessed, noting the Q7’s front-facing 5MP camera and its 100-degree wide angle lens. We’ll also see the phone get a portrait mode, which is a feature that’s currently all the rage on flagship phones.

LG is also bringing QLens to the Q7 line up, granting users access to AI image recognition technology that can help with online shopping and general image searching. On the audio side of things, we can look forward to DRS:X capabilities for virtual surround sound, so if you’ve got a good pair of headphones, the Q7 might be worth your consideration.

LG has also placed a fingerprint sensor on the backside of the device, which can also be used as a shutter button for taking selfies. Finally, on the list of new features we have IP68 water and dust resistance, so the Q7 and its brothers in the range will be able to stand up to the elements as well.

As far as hardware is concerned, there doesn’t seem to be a whole lot that’s changing from the Q6. LG says that depending on your model, you’ll be looking at an unnamed octa-core CPU clocked at either 1.5GHz or 1.8GHz. The screen appears to be mostly the same one that we saw in the Q6, clocking in at 5.5 inches with FHD+ resolution and an 18:9 aspect ratio.

RAM and storage amounts are similar as well, with 3GB of RAM and 32GB of storage in the Q7. The Q7 ships running Android 8.0, and all of them feature an SD slot to expand storage beyond what’s included on board.

In the end, it sounds like the Q7 line will be solid mid-range phones with some exciting features, even if their hardware might not offer much outside of what we’d usually expect. Pricing for the Q7 is set at R5999

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.