A smart wearable for kids? Fitbit's got you

Earlier today, the folks at Fitbit announced Fitbit Ace 3, their next generation activity and sleep tracker aimed at kids. As you’d imagine, the Fitbit Ace 3 doesn’t quite come with the feature set that a fitness tracker or smartwatch meant for adults does, but it can still helps kids and parents track activity throughout the day and sleep habits at night. Fitbit argues that’s more important than ever right now, when many kids aren’t attending school in-person and are spending their days looking at screens.

For starters, the Fitbit Ace 3 will prompt kids to get 60 active minutes in each day and serve up reminders to get at least 250 steps per hour. Kids themselves can set activity and step goals for the day, and when school returns to normal, that reminder schedule can be customized to fit an in-person school day rather than a remote one.

The Ace 3 also allows for sleep tracking and bedtime reminders, which can be used to help kids stick to a consistent sleep schedule. Parents, of course, have control over much of the social experience, whether that’s approving friend requests or deciding what is shown on the Ace 3’s watch face. The Ace 3 requires a Fitbit family account to use, and with that, parents can keep tabs on their kid’s activity each day.

It probably won’t come as much of a shock to learn that a big part of the experience involves customizable, animated clock faces, of which there are more than 20 to choose from with this iteration of the Ace. There are also customizable bands to swap in and out, and for the first time, Fitbit says that it will be launching Minions-themed bands with “more engaging Minions features and offers coming soon.” It seems that even in the world of wearables, Minions are inescapable.

Finally, Fitbit says that the battery in the Ace 3 is good for around 8 days on a full charge.

Fitbit Ace 3 will be available at Fitbit.com, Hi Online, TAL, IC, Totalsports, Dis-Chem, eBucks, Superbalist and Momentum starting March 15, 2021. Ace 3 retails for R 1 799 with classic, comfortable and secure silicone bands, featuring a bumper design to withstand spills and tumbles, in Black with a Sport Red clasp or Cosmic Blue with an Astro Green clasp.

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Papi Mabele

Papi Mabele has a marketing background, he is a digital marketing expert with extensive experience in launching and building global brands in the emerging markets. Papi is also an avid tech writer, enthusiast and all round tech junkie. As a freelance writer and analyst he has been numerously published in Popular Mechanics (SA), GQ South Africa, Premier Magazine, Driven Magazine, Bloem News, Courant, The Weekly, Enthooze Magazine and PiE magazine amongst others.